“THANK YOU” PIN CAMPAIGN | November 2018


thankyoucampaign.jpg

the campaign

"Thank you." Saying these two words is a habit we’re taught to have from a very young age and for most of us now, it’s a reflex. We thank strangers for holding open the door, we thank baristas for handing us our coffee, we thank the cashier for ringing up our items - but how often do we take the time to thank our family, friends, and other loved ones in our lives? 🤔

This campaign is about giving thanks to the people we appreciate in our lives. 💖 I'm guilty of not doing this enough as well, so I'm hoping this might give everyone the extra push to do so too~ ☺️ My ultimate wish & goal is that we can all continue doing this even without the promise of something in return and long after the event is over. 💜


thankyoucampaign_how.jpg

the logistics

"Thank you." Saying these two words is a habit we’re taught to have from a very young age and for most of us now, it’s a reflex. We thank strangers for holding open the door, we thank baristas for handing us our coffee, we thank the cashier for ringing up our items - but how often do we take the time to thank our family, friends, and other loved ones in our lives? 🤔

This campaign is about giving thanks to the people we appreciate in our lives. 💖 I'm guilty of not doing this enough as well, so I'm hoping this might give everyone the extra push to do so too~ ☺️ My ultimate wish & goal is that we can all continue doing this even without the promise of something in return and long after the event is over. 💜

SpeakYourself.jpg

the inspiration

I first thought of creating this as I was flying back home - in awe from seeing BTS perform their hearts out at the Love Yourself Tour stop in LA back in September. I truly respect and am inspired by how they use the massive platform they have to spread wonderful messages that reach and help people all around the world. I may not have a large platform, but I want to do what I can with what I have. I’m thankful for so many things - and this pin community is one of them. 💜
With Thanksgiving just around the corner and recent events I definitely didn’t plan for, this campaign is coming from the bottom of my heart & I’m excited to finally reveal it. Whether you keep the pin or give it to someone special, I hope the campaign’s message will ring loud and clear. 😌